According to a great book on the Marx Brothers (Groucho, Harpo, Chico & Sometimes Zeppo) that’s technically known as “Pulling a Googie”. The More You Know… :)
I’ve actually read that book. Have you read Harpo Speaks!? There’s an exclamation in the title and then I was asking you a question. I’m not being overly emotional with my punctuation. Promise.